Thursday, June 3, 2010

Now you can wear Marimekko from head to toe

The Marimekko fashion show in Esplanadi park means always (the first time it was exactly 50 years ago!) the beginning of the Finnish summer. It brings summer to our wardrobes, too. On sunny Wednesday afternoon this week there was a huge amount of color and happiness (and accessory mess, not so nice), cute little dresses for every body and age, and the new Mari shoes by Julia Lundsten... The prints were beautiful, and even the old Unikko (Poppy) looked fresh, which was really amazing. It shows that the designer Maija Isola was a genius and that it is possible to create something with a lasting value. But back to basics. Sheets are meant for the bed, not to be worn. We want quality clothes which make us happy, confident and good-looking. I am sure that Mr. Marimekko Mika Ihamuotila gets a generous amount of advice how to direct Marimekko so one opinion more doesn´t hurt. I would like to see a slim luxury collection of Jokatyttö silk shirts and also more generous Jokatäti cotton shirts in their lovely Piccolo stripe combinations.

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