Tuesday, August 28, 2012

A fresh attitude to fashion photography

 
Photos@Juha Nenonen

 

Now you can see in the basement of Designmuseo in Helsinki a cross-section of designer Hanna Sarén´s whimsical fashion ideas flavored with a collection of Helsinki School photographer Juha Nenonen´s first fashion pictures.
It is lovely to see fashion photographs with a hint of reality without the feeling that the models have a headache, upset tummy or are on the edge of falling asleep.
Hanna Sarén & Juha Nenonen Daydreaming is a part of World Design Capital Helsinki 2012 programme and is open until September 2nd.
At noon tomorrow, Tuesday 28th August, you have the possibility to take part in the discussion on contemporary ideas in fashion and photography there in the exhibition.

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