Wednesday, July 25, 2012

Steinunn, the cool fashion volcano

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Yes, really. The Icelandic Steinunn Sigurðardóttir, the dark queen of fashion, keeps you wondering how many amazing things you can make from fabric and yarn. But not only from fabric and yarn - her clothes are not only material, they are pure poetry in-between reality and dreams, memory and future.
After working many years abroad for world´s most famous fashion houses (her CV is an impressive list of names like Prada, Gucci, La Perla, Calvin Klein, just to name a few) Steinunn returned to her roots twelve years ago and started her own company in Reykjavik. And it shows: so much of her inspiration comes from the nature of her homeland.
Now you can admire Steinunn´s work at the exhibition Nordic Design Today 2012 at EMMA, Espoo Museum of Modern Art, together with four other Scandinavian Torsten and Wanja Söderberg Prize winners. The exhibition is open until September 16th 2012.
www.steinunn.com

 
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The designer at EMMA Museum. Ruffles do always the trick! Note her lab coat-jeans-T-shirt outfit accessorized with stylish tulle collar.
Photos © Paula Hietaranta

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